Following a year that was impacted by the diesel crisis, Audi has confirmed plans to launch three new all electric models by 2020, after which the brand will gradually electrify models in each of its core series.
These plans were outlined to shareholders by the Board of Management at its Annual General Meeting in Neckarsulm, Germany.
Rupert Stadler, Chairman of the Board of Management of AUDI AG stated:
“We are rejuvenating our model portfolio enormously and will renew five existing core model series by mid-2018. In addition, we will expand our successful Q family by 2019 with two new concepts – the Audi Q8 and the Audi Q4 – and we will launch our battery-electric e-tron models.”
The focus for this year is on top-end models with the new generations of the Audi A7 four door coupe and a new A8 saloon which will be revealed in Barcelona on July 11.
Audi, part of the VW Group has called on partners to help move forward future technologies faster and more efficiently. In April, the brand agreed on new development cooperation with Porsche for future vehicle architectures. Part of the cooperation is the development of shared premium architecture for electrification. By 2025, Audi intends to have 30% of sales dedicated to fully or partially electric cars.
Diesel crisis hits profits
In the first quarter of 2017, the Audi Group achieved an operating profit of more than €1.2 billion. In full-year 2017, the company intends to slightly increase deliveries of Audi-brand cars compared with the number of 1,867,738 automobiles delivered in 2016.
Revenue should also slightly surpass the prior-year level of €59.3 billion. In terms of operating return on sales, following the 5.1 percent of last year, Audi now plans to achieve its strategic target corridor of 8 to 10 percent once again.
In 2016, operating profit was reduced by €1.8 billion and operating return on sales by 3.1 percentage points due to special items in connection with the diesel crisis and Takata airbags.
Axel Strotbek, Member of the Board of Management of AUDI AG for Finance, IT and Integrity commented:
“We are financing our transformation out of our own resources. Our business operations are robust also in the currently challenging situation. On the side of expenditure and investment, our ‘Speed up!’ program is helping us to achieve a high level of efficiency and thus a maximum focus on the topics of the future.”